If you’re streaming on Twitch, you know how crucial it is to engage your audience and make them feel seen. It’s not just about playing games or showcasing your talent; it’s about building a community.

I ‘retired’ three times, each one after being packaged out of my roles in radio advertising. The first time was in 2013, then in 2016, and lastly in 2024. I could’ve stayed retired each time, but I ...